Many people talk of mainstream media making people live in fear, and the bike trade does the same. If you want to be fast or cool, then you need the latest doodah. If you’re going to be taken seriously, you need to buy all the gear. You’ll never get up hills without a 50 tooth
Cycling isn’t a race, and I’ve talked about that before. I still though find it hard to avoid thinking that cycling is a race. That may be because I used to race, or because all cycling marketing is designed to make cycling a race. Honestly, we’re riding a toy, and as a bike is a
In 2018, Chain Reaction Cycles had a Black Friday sale. Now, I think having Black Friday sales in the UK are a bit crazy. Unless we’re thankful, we lost the US? Still, they had an offer on a bike, the Octane One Kode. The price was stupid low, so I bought one.
Affiliate marketing is huge, probably larger than you think it is. You can easily see this by typing “affiliate marketing” into Google. You can make a career writing reviews for affiliate sites. The problem with affiliate marketing comes down to morality. Is writing reviews with the sole purpose of selling goods a good thing?
Everything you wanted to know about tracklocross cycling in one place.
Cycling is about more than racing, it is about fun.